if ( ! defined( 'ABSPATH' ) ) { exit; } function em_setup_theme(){ add_theme_support('title-tag'); add_theme_support('post-thumbnails'); register_nav_menus(array('primary' => __('Primary Menu','ericmartel'))); } add_action('after_setup_theme', 'em_setup_theme'); function em_enqueue_assets(){ wp_enqueue_style('ericmartel-fonts', 'https://fonts.googleapis.com/css2?family=Inter:wght@400;600;700;800&display=swap', array(), null); wp_enqueue_script('tailwind-cdn', 'https://cdn.tailwindcss.com', array(), null, false); $config = "tailwind.config = { theme: { extend: { fontFamily: { sans: ['Inter','ui-sans-serif','system-ui'] }, colors: { brand: '#AF0608' } } } }"; wp_add_inline_script('tailwind-cdn', $config); wp_enqueue_style('ericmartel-style', get_stylesheet_uri(), array(), wp_get_theme()->get('Version')); } add_action('wp_enqueue_scripts', 'em_enqueue_assets'); function em_year(){ return date('Y'); } function em_beehiiv_embed_shortcode($atts){ $atts = shortcode_atts(array( 'src' => 'https://embeds.beehiiv.com/bb9a86bb-0ee0-441e-9845-76e8caa8127b', 'height' => '320' ), $atts, 'beehiiv_embed'); $src = esc_url($atts['src']); $height = intval($atts['height']); return ''; } add_shortcode('beehiiv_embed', 'em_beehiiv_embed_shortcode'); function em_register_patterns(){ if ( ! function_exists('register_block_pattern') ) return; if ( function_exists('register_block_pattern_category') ) { register_block_pattern_category('ericmartel', array('label' => __('Eric Martel', 'ericmartel'))); } register_block_pattern('ericmartel/hero', array( 'title' => __('Hero — Headline & CTAs', 'ericmartel'), 'categories' => array('ericmartel'), 'content' => '
Breaking Finance • Real Estate • Crypto

Decode the news. Build real freedom.

I break down policy, markets, and real estate so Gen X pros can protect cash flow and grow net worth—without the fluff.

Watch Latest Get the Briefing
As seen on: YouTube @ericmartelofficial • Break Away from the Rat Race
Eric Martel speaking

"Eric turns chaos into a plan of action."

— Subscriber

' )); register_block_pattern('ericmartel/proofbar', array( 'title' => __('Proof Bar — Metrics', 'ericmartel'), 'categories' => array('ericmartel'), 'content' => '
100k+
Community
$100M+
Real Estate Transacted
20+ yrs
Investing Experience
2
Best‑Selling Book & Podcast
' )); register_block_pattern('ericmartel/videos', array( 'title' => __('Latest Videos — 3 Cards', 'ericmartel'), 'categories' => array('ericmartel'), 'content' => '

Latest videos

View all →
Video thumbnail

BREAKING: Rate Cut Fallout — Winners & Losers

10 min • Markets, Real Estate, Crypto
Video thumbnail

How Section 8 Cash Flow Survives Inflation

8 min • Real Estate
Video thumbnail

Bitcoin vs. Mortgage Rates: Hidden Link

9 min • Crypto & Housing
' )); register_block_pattern('ericmartel/companies', array( 'title' => __('Companies — 3 Tiles', 'ericmartel'), 'categories' => array('ericmartel'), 'content' => '

Companies

MartelTurnkey

Turnkey rentals for passive income.

FlipSystem

Training + software to start your RE business.

Red Brick Equity

Multifamily investments for accredited investors.
' )); register_block_pattern('ericmartel/book', array( 'title' => __('Book CTA — Two Columns', 'ericmartel'), 'categories' => array('ericmartel'), 'content' => '

Stop Trading Your Time for Money

A practical playbook for the middle class to exit the rat race with reliable cash‑flowing assets. Updated with today’s realities.

Get the Book Read a Sample
Book cover
' )); register_block_pattern('ericmartel/speaking', array( 'title' => __('Speaking & Workshops', 'ericmartel'), 'categories' => array('ericmartel'), 'content' => '

Speaking & Workshops

Book Eric for keynotes and private workshops on passive income, market mechanics, and investor psychology. No rah‑rah, just data and action.

  • • Breaking News Briefing for Exec Teams
  • • Passive Multifamily 101 (for CPA firms & RIAs)
  • • Start‑to‑Deal: Launch your RE business
Request Availability

Media Kit

Bio, headshots, logos, brand colors, and intro script.

Download →
' )); register_block_pattern('ericmartel/subscribe', array( 'title' => __('Subscribe — Beehiiv Embed', 'ericmartel'), 'categories' => array('ericmartel'), 'content' => '

Get the 3‑Minute Market Brief

No spam. Just signals that matter for your portfolio and real estate moves.

[beehiiv_embed]
' )); } add_action('init', 'em_register_patterns');
Eric Martel

Book Giveaway

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